Running a business isn’t just about what you do—it’s about understanding why you do it. In week 3 at Box Brand, we faced unexpected challenges that tested our principles, pricing strategies, and plans for growth. From navigating a morally tricky custom order to rethinking the role of our website, each experience reinforced the importance of aligning actions with values. This week’s lessons are a reminder that reflection, boundaries, and strategic decisions are the foundation of long-term success. Read on to discover why these principles matter and how they can transform your business.

Creating a Customer Experience that Keeps People Coming Back

In today’s competitive market, exceptional customer experience is the key to building loyalty. From personalized service to thoughtful follow-ups, creating memorable interactions can turn one-time customers into loyal advocates. Discover practical strategies to build an experience that keeps customers coming back and excited to support your brand.

How to Lead with Heart: Why Empathy is Your Secret Business Superpower

In the world of business, we often focus on numbers and growth, but there’s one element that’s often overlooked and yet crucial to success: empathy. Leading with empathy not only strengthens team dynamics and customer relationships but also drives innovation and better decision-making. Learn why empathy is the superpower every business owner needs and how it can transform your leadership style.

Building a strong community around your business is key to long-term success. In this blog, we explore why creating meaningful connections with your customers can set your brick-and-mortar business apart, and how you can start building a loyal community today. Whether through local events or social media, it's all about engagement, authenticity, and fostering relationships that last.