Welcome to Storefront Strategies

Discover the ultimate resource for bricks-and-mortar business owners with the Storefront Strategies podcast, hosted by Lee Midlane.

As a tech industry leader and advocate for women in business, Lee demystifies the complexities of running a physical store in today's digital landscape.

Gain actionable insights, practical advice, and inspiring success stories tailored to help you launch, manage, and grow your business.

Whether you're starting a cozy cafe or scaling your retail store, join our community for strategies that drive success and foster authentic, values-driven leadership.

Lee Midlane Lee Midlane

Ep/012: Boost Your Marketing with AI - Here’s How

Unlock the power of AI in your marketing strategy! This episode dives deep into how AI can transform your approach to reaching and engaging customers, making your efforts more efficient and impactful. Whether you're just starting out or looking to elevate your existing strategies, this discussion will provide the insights you need to stay ahead of the curve in today's competitive market.

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Lee Midlane Lee Midlane

Ep/011: Discover the Trailblazing Woman Revolutionizing Eyewear Customer Service

In this episode of Storefront Strategies, host Lee Midlane sits down with Amanda Nasser, the passionate founder of McClintock Optical Styling Boutique in Lossiemouth, Scotland. Amanda shares her journey from optometry to creating a unique business focused on personalised eyewear styling, offering a fresh perspective on customer service and business innovation in a challenging market.

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